The article studies the features of conceptual approach to the development of thematic areas based on the archaeological «Kultobe Settlement» park. Archeological monument «Kultobe Settlement» is based in buffer zone of the mausoleum of Khodja Ahmed Yasawi. This monument is on UNESCO’s World Heritage List. The base area of the archaeological park is 27 hectares. The territory of the settlement shows the city’s life in the context of four main historical periods. The ancient period dating from I-II centuries AD, early medieval, dating from the VI-X centuries, the medieval period of the XI-XII centuries – era of K.A. Yasawi and the late medieval period (XVI-XIX centuries)

• the period of the Kazakh In total, more than 50 archaeological sites of different eras are concentrated here: from the oldest cult settlement of the Kangju to the buildings of the Kazakh khanate. It was the beginning of the idea of creating an archaeological open-air park.

The author of this article shows some design aspects of the «Kultobe Settlement» park, which implements an integrated approach added to the museumification of open-air objects, the development of «scientific reconstructions» products of experimental archeology, a museum exposition on the ancient and medieval history of Turkistan and prepared for tourism archaeological sites where excavations are in real